The planned expansion will include a Rs300 crore ($66m) investment in six of the conglomerate's vertical business channels. Most significantly, this includes focusing on the automotive lubricants market, according to the company.
With a current overall turnover of target of Rs2,000 crore ($444m) in this financial year, Balmer Lawrie is looking to build on its strong industrial grease business with the aim of doubling the contribution made by its lubes products from around 3% to 6%.
The drive for an increased presence in auto lubes will be helped by internal investment including plans for the company's second overseas lubes and grease manufacturing plant which is, according to the organisation, already under construction in Indonesia at a cost of $5m.
Published 27th September, 2010
Looking for more information about OATS products and services?
additives Africa And finally Asia Australia automotive industry Aviation base oil bio fuels bio lubes BMW BP Brazil Castrol Chevron China China and finally China Internet Marketing China Lubes Marketing China lubes news China Lubes Tech China OEM Equipment CNOOC CNPC CO2 emissions ConocoPhillips Corporate News e-commerce electric vehicles Environment and Regulatory watch Environment, regulatory and standards Europe ExxonMobil Ford Forecasts Fuchs GM Great Wall India innovation Inovation and environment Internet marketing Japan Lubes marketing Lubes news Lubes tech Lubricants marine Middle East Mobile technology motorsport N America Nissan North America OATS OEM and automotive OEM Equipment PetroChina Russia S America Scandinavia Shell Sinopec social media Total Toyota View from the Bridge Volkswagen Volvo