Mobile technology


AV market could top $560bn as Volvo joins with Uber

The overall Autonomous vehicle market could accelerate to become a $560bn industry. Volvo has now signed a deal to develop vehicles with Uber.

Tags: Europe, Internet marketing, Mobile technology, OEM Equipment, Volvo

22nd August, 2016        

Google's image search will include product listing ads

Google has responded to consumers increased shopping searches by introducing the new feature in image searches.

Tags: Google, Internet marketing, Mobile technology

31st May, 2016        

Apple bets big on Chinese taxi app

The US tech giant has made a $1bn investment in Didi Chuxing

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

28th May, 2016        

Is China developing WeChat fatigue?

Increased functionalities are cluttering the ubiquitous app, turning off end users

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

1st May, 2016        

View from the Bridge - April 2016

Molecule or Marketing - which will be more important for the Lubes Industry as chemistry becomes increasingly standardised to meet stringent emissions regulations?

Tags: CO2 emissions, Internet marketing, Lubricants, Mobile technology, View from the Bridge

4th April, 2016        

M-commerce changes the face of China's business landscape

In both cities and rural areas 358 million Chinese people made a payment from a mobile device last year

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

4th April, 2016        

Chinese majors collaborate with e-commerce giants

Tencent and Alibaba are teaming up with Sinopec and CNPC, respectively

Tags: China, China Internet Marketing, CNPC, Internet marketing, Mobile technology, Sinopec

4th April, 2016        

Sino-Western companies team up on "connected cars"

Geely and Aston Martin are both exploring the Internet of Things with new partnerships

Tags: China, China OEM Equipment, Europe, Mobile technology, OEM Equipment

4th April, 2016        

£4.58bn - mobile ads overtake TV spend in UK

UK mobile adspend is forecast to overtake TV this year for the first time ever.

Tags: Europe, Internet marketing, Mobile technology

4th April, 2016        

Apple Pay launches in China

Tech giant releases mobile payments systems to early glitches and mixed public response

Tags: Apple, China, China Internet Marketing, Internet marketing, Mobile technology

25th February, 2016        

Europe sees more smart devices than people

Smart device penetration has reached new heights with more devices than people in Sweden, Netherlands and the UK, while mobile ad spend is set to dominate the market by 2017.

Tags: Europe, Internet marketing, Mobile technology

3rd February, 2016        

Industry body forms to study Big Data

A group of Chinese industries form a confederation to monitor and maximise the use of Big Data

Tags: China, China Internet Marketing, Internet marketing, Microsoft, Mobile technology

2nd February, 2016        

China Mobile 4G users to break 500m by 2016

Chinese telecoms giant is betting big on 4G adoption across the region

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

3rd January, 2016        

WeChat payments users hit 200m

The popular messenger app is making rapid gains in the competitive payments space

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology

30th November, 2015        

Could voice-search be the next marketing noise

Google survey shows that 41% of adults use voice search more than once a day

Tags: Google, Internet marketing, Mobile technology

26th November, 2015        

Chinese research brands online first

85% of Chinese shoppers research products and services online before purchase, according to PwC

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

31st October, 2015        

WeChat technology traces urban heatmaps

The messaging giant is now able to track footfall in China's largest cities

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

24th October, 2015        

Holiday shopping is different for Facebook ads

A new report in the US shows that consumers respond differently to ads on Facebook during holiday times.

Tags: Facebook, Internet marketing, Mobile technology, social media

30th September, 2015        

China's e-commerce market hits $1.2tn

Mobile commerce drives online sales growth in China

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology

28th September, 2015        

Huge expansion for wearable technology industry

The wearable technology industry is forecast to expand tremendously in the next several years and could be worth more than $34 billion by 2020.

Tags: Apple, Internet marketing, Mobile technology

6th August, 2015        

Car 'hacking' prompts calls for new auto security laws

Computer hackers demonstrate how they can control a Jeep remotely, prompting calls for legislation in the US.

Tags: And finally, automotive industry, Mobile technology, N America

6th August, 2015        

Chinese agency introduces new programmatic functionality

Yoyi Digital pushes multi-screen approach to programmatic ad buying

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

28th July, 2015        

Digital to account for half of total media consumption

For the first time in China adults will spend 50.4% of their daily media time online, according to eMarketer

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

28th July, 2015        

Moments matter

Google says that mobile consumers respond and make decisions 'in the moment'.

Tags: Google, Internet marketing, Mobile technology

9th July, 2015        

Online ads may be blocked by European mobile operators

Mobile operators in Europe are planning to introduce technology to block advertising on their networks, according to a report.

Tags: Europe, Internet marketing, Mobile technology

9th June, 2015        

Chinese app connects physical stores to shoppers

Miao Street enables bricks and mortar stores to reach pre-qualified netizens in their vicinity

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

25th May, 2015        

Google's 'mobilegeddon' reflects mobile search increase

More Google earch requests are now being made on mobile devices than PCs and laptops, prompting 'mobilegeddon'.

Tags: Google, Internet marketing, Mobile technology

7th May, 2015        

View from the Bridge - China, May 15

Mobile is the message this month, with the latest stats from China's digital world demonstrating brand value and the power of mobile data.

Tags: China, Mobile technology, View from the Bridge

28th April, 2015        

Alibaba knocks Baidu off top spot for mobile advertising spend

China's e-commerce giant is investing heavily into mobile ads as total industry revenues double

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology

26th April, 2015        

Consumer insights from second and third tier cities

Internet usage outside of China's largest cities varies greatly to their metropolitan counterparts

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology, social media

26th April, 2015        

Key driver's behind China's digital growth

The rise of smartphones and online content consumption have contributed to the rise of digital

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology

15th March, 2015        

Google to launch new mobile-friendly algorithm

Google has officially announced it will start using mobile usability as a ranking factor in mobile search.

Tags: Google, Internet marketing, Mobile technology

10th March, 2015        

Ford and a German University to collaborate on personal mobility

Ford and RWTH Aachen University have collaborated to launch the Personal Mobility Experience Innovation project.

Tags: automotive industry, Europe, Ford, Mobile technology, OEM Equipment

9th February, 2015        

Tech trends for marketers in 2015

Information is available faster, our smartphones are getting smarter and objects will be more connected.

Tags: Google, Internet marketing, Mobile technology

8th February, 2015        

Volvo developing self-fuelling technology

Volvo is developing technology which will combine smartphones and mobile fuel suppliers.

Tags: innovation, Mobile technology, OEM Equipment, Volvo

6th February, 2015        

Shell and Chevron to introduce electronic pay-at-pump

US majors embrace modern technology for consumers

Tags: Chevron, China, China Lubes Marketing, Lubes marketing, Mobile technology, Shell

21st January, 2015        

Tablet usage growth slows

eMarketer is predicting that although 2015 will see one billion tablet users worldwide, there will be a slowdown in growth.

Tags: China, Internet marketing, Mobile technology

12th January, 2015        

Marketers must respond to the Internet of Things

The Internet of Things is transforming the way advertisers should approach consumers, according to experts.

Tags: ACC, Internet marketing, Mobile technology

9th January, 2015        

Mobile video focuses the attention for 'Millenials'

Millennials will give their undivided attention to video on smartphones according to research.

Tags: Google, Internet marketing, Mobile technology

28th December, 2014        

WeChat now offering free calls

Chinese app expands into telephone territory with its latest function

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

24th November, 2014        

New digital technology set to make billboards more effective

CBS Outdoor has teamed up with Dash Labs to gather metrics on who's driving past billboard advertisements.

Tags: Internet marketing, Mobile technology

10th November, 2014        

The two sides of Honda

Honda's clever use of video to show two sides of the same model takes video marketing to a new level.

Tags: automotive industry, Internet marketing, Mobile technology

8th November, 2014        

Mobile search increasingly popular in China

On-the-go searching reveals potential opportunities for e-marketers

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

26th October, 2014        

Digital natives v digital immigrants: the research

Two studies conflict about the digital behaviour of different age groups.

Tags: Internet marketing, Mobile technology

13th October, 2014        

M-commerce doubles in China during H1

China's mobile e-commerce market has risen 103% to $7.2bn, says iResearch Global

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology, white papers

21st September, 2014        

Kia app gives virtual experience to boost GT brand

Kia has created a gaming app which lets users create a virtual racetrack to gain credibility with a younger market.

Tags: Asia, Internet marketing, Mobile technology

5th September, 2014        

Social media is now overwhelming part of marketing

New Social Media Examiner Report shows social media is totally embedded in marketing strategies, but does it work?

Tags: Facebook, Internet marketing, Mobile technology, social media

13th August, 2014        

QVC gets internet revenue boost

TV shopping channel group reports significant revenues from internet mobile channels

Tags: Internet marketing, Mobile technology

12th August, 2014        

QVC gets internet revenue boost

TV shopping channel group reports significant revenues from internet mobile channels

Tags: Internet marketing, Mobile technology

12th August, 2014        

UK supermarket leads trials in NFC vouchering tech

The UK's largest supermarket chain is experimenting with a variety of near-field technologies for product offers.

Tags: Internet marketing, Mobile technology

12th August, 2014        

View from the Bridge - China, August 2014

China's internet boom has had a positive influence on lubes consumers but is challenging the logistics sector, in particular the truck fleet. Good news for national and overseas lubes producers.

Tags: Mobile technology, View from the Bridge

28th July, 2014        

Mobile internet users surpass PC surfers in China

China hits a landmark figure as internet users move away from personal computers

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

27th July, 2014        

Facebook friend tracking has business potential

Facebook's latest friend-tracking app could have longer-term benefits for B2C marketing.

Tags: Facebook, Internet marketing, Mobile technology, social media

8th July, 2014        

Ring Ring

A gold-plated smart ring has been launched to alert the wearer to messages on her smartphone.

Tags: Internet marketing, Mobile technology

8th July, 2014        

Local is where it's at for digital ads

Searches are more productive if they're customised with local information according to the latest Google research.

Tags: Google, Internet marketing, Mobile technology, Toyota

5th June, 2014        

Tencent expands into auto sector

Chinese internet giants buys navigation data and teams up with Shell for roadside assistance

Tags: automotive industry, China, China OEM Equipment, Mobile technology, OEM Equipment, shale, Shell

23rd May, 2014        

Landing pages are still the safe harbour for online marketers

Marketers view landing pages as the tool of choice to integrate with their email marketing campaigns.

Tags: Google, Internet marketing, Mobile technology

8th May, 2014        

Alimama to harness Big Data marketing tools

The Alibaba-owned marketing platform will build a data management platform to optimise ad value

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

24th April, 2014        

How to gain 78m users in 77 days

A mobile taxi app has taken China by storm

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

23rd April, 2014        

Content marketing is key to internet earnings

Content attracts visitors, builds trust and answers questions according to a recent report on web monetization.

Tags: Internet marketing, Mobile technology, N America

8th April, 2014        

Competition heats up in China's mobile ecommerce market

M-commerce is poised for significant growth in 2014, according to IDC

Tags: China, China Internet Marketing, E and R Watch, Internet marketing, Mobile technology

23rd March, 2014        

Chinese mobile users are becoming more sophisticated

Tencent president claims China is “blazing its own trail” in mobile use

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

23rd March, 2014        

Connected cars

The Citreon Picasso is the first Qeo-enabled car. VW has a new app for drivers.

Tags: Europe, Mobile technology, OEM and automotive, Volkswagen

10th March, 2014        

TV viewers constantly switch between mobile devices

People swap devices 21 times an hour, according to new UK research.

Tags: Internet marketing, Mobile technology

6th March, 2014        

Automotive marketing: internet is king

GM and VW both use cross-channel, cross-device marketing via the internet for their latest campaigns and consumer technologies.

Tags: automotive industry, GM, Internet marketing, Mobile technology, Volkswagen

6th March, 2014        

Facebook buys WhatsApp

Facebook has paid $19bn for mobile message app WhatsApp.

Tags: Facebook, Internet marketing, Mobile technology

24th February, 2014        

Consumer electronics and the automotive industry

There is increasing convergence of consumer electronics and the automotive industry.

Tags: automotive industry, GM, Mobile technology, OEM Equipment, Renault

12th February, 2014        

Digital influences car purchases

Shoppers for cars are becoming increasingly influenced by online research and digital dealerships

Tags: Google, Internet marketing, Mobile technology

12th February, 2014        

Baidu ranks its most commonly searched terms in 2013

The Chinese search engine lists the most prevalent search terms and popular trends

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

22nd January, 2014        

Wearable technology is about to escalate

Manufacturers are taking advantage of new functionality to increase attraction for wearable technology, according to Juniper Research

Tags: Google, Internet marketing, Mobile technology

7th January, 2014        

M-commerce booms in Post-90's generation

China's under 25s are increasingly using mobile devices to purchase goods

Tags: China, China Internet Marketing, e-commerce, Internet marketing, Mobile technology

9th December, 2013        

Research offers improved digital experiences for customers

Forrester Research has revealed ten ways to improve customers' digital experiences

Tags: Forrester, Internet marketing, Mobile technology

6th December, 2013        

Lubrizol launches bike website

Lubrizol has launched a new website for oil marketers, (OEMs), and anyone interested in the motorcycle market and oils for motorcycle engines.

Tags: Internet marketing, Lubrizol, Mobile technology

30th October, 2013        

Mobile use varies greatly between China's cities

Companies using online mobile campaigns should pay heed to geographical location

Tags: China, China Internet Marketing, Internet marketing, Mobile technology

23rd October, 2013        

Huge revenue gains from Big Data and Analytics

Juniper Research reveals reduction in churn through adoption of Big Data and Analytics.

Tags: Africa, Internet marketing, Mobile technology

21st October, 2013        

Segmenting marketing strategy

Digital marketing should include clearly segmented strategies for smartphone, tablet and desktop.

Tags: Google, Internet marketing, Mobile technology

15th October, 2013        

Oldest maritime publication shuns print for digital.

World's most famous maritime newspaper, Lloyd's List, will now be only available online.

Tags: And finally, Europe, marine, Mobile technology

11th October, 2013        

OATS powers African online tool for lube choice

Engen Ghana has launched an online tool to help customers choose the best oil for their vehicles with help from OATS

Tags: Africa, automotive industry, Europe, Internet marketing, Mobile technology, OATS

10th October, 2013        

Mobile analytics still too complex marketers says Forrester

Mobile is perceived as having limited business impact because it remains difficult to understand the benefits, according to a new report.

Tags: Forrester, Internet marketing, Mobile technology

30th September, 2013        

China hits 460m mobile milestone

China mobile internet users hit record levels

Tags: China, China Internet Marketing, Internet marketing, Mazda, Mobile technology

25th September, 2013        

Ramadan revelation for marketers

Increase in advertising budgets in the UAE during Ramadan could offer wider festive clues for digital marketing.

Tags: e-commerce, Internet marketing, Middle East, Mobile technology

14th August, 2013        

Mobile device users' purchasing habits

iOS beats Android apps in users' purchases and product research as Windows and Blackberry struggle

Tags: Android, Apple, e-commerce, Forrester, Internet marketing, Mobile technology

8th August, 2013        

333% jump predicted for Facebook mobile ad revenue

eMarketer report expects Facebook's mobile ad revenue to jump dramatically by the end of the year

Tags: Android, Apple, Facebook, Forrester, Google, Internet marketing, Mobile technology, social media, Twitter

1st July, 2013        

Trends in distributed marketing management

Business spending on automating, analyzing and optimizing marketing and sales functions are predicted to increase

Tags: Cloud IT, Forrester, Internet marketing, Mobile technology, Supply chain

22nd May, 2013        

Shell launches lubes mobile app

Shell Lubricants has launched a new mobile application with a little help from OATS data

Tags: Customer relations, innovation, Internet marketing, Lubricants, Mobile technology, OATS, Shell

29th March, 2013        

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