The automotive industry maintains innovation in its marketing with some pragmatic online innovation and some surreal advertising.
As the US DOE invests in new research aimed at understanding powertrain efficiency through automated and connected vehicles, Indian scientists question the rigour of new passenger car fuel consumption standards.
The U.S. Environmental Protection Agency (EPA)'s Renewable Fuel Standard is proposing ambitious increases in fuel production.
The recent ACSI Report puts online retailers a long way ahead of their bricks-and-morater rivals when it comes to customer satisfaction, even if ratings are lower for 2015.
The heavy machinery manufacturer believes its investment strategy will see strong returns as India's heavy equipment market heads for double-size growth.
VW will propose fitting a new catalytic converter system that could to about 430,000 cars capable of cheating diesel emissions tests.
New scientific research has shown that biofuel-to-hydrocarbon conversion is possible without turning ethanol to ethylene.
A number of recent reports are painting a synthetic landscape for the lubricants industry between now and 2020, but does it herald the demise of Group I base oils?
China's developing economy may soon surpass the US in specialist machine lubricants consumption, but new Euro metal laws could have significant impact on metalworking fluids.
Is the VW crisis the auto-industry's Deepwater Horizon and will it prove to be a turning point? What role will lubricants play in helping meet the increasing environmental pressures now being placed on the auto sector?
What if the current oil price is the new reality? The effect of low prices on the global economy, lubes producers and off-highway manufacturers. Plus artificial intelligence in providing lubes information.
Caterpillar will design and manufacture its CAT vocational truck family in-house following a split with Navistar.
Computer hackers demonstrate how they can control a Jeep remotely, prompting calls for legislation in the US.
Wärtsilä has developed propulsion systems which are compatible with environmentally acceptable lubricants (EALs). Meanwhile BP & Sinopec sign Singapore marine JV.
Extended oil drain intervals causes a rising value in PCMOs but a suppressed demand, according to Kline.
ILMA is seeking clarification regarding compliance with Hazard Communication Standards in labelling and data sheets according to Lube Report.
Average US gasoline usage is the lowest in three decades, according to a study.
The University of Pennsylvania and ExxonMobil studied the nanoscale properties and mechanisms of lubricant films and uncovered the molecular mechanisms behind a common anti-wear additive.
FCC proposed regulation could threaten cable advertising with the end of "net neutrality".
Light vehicle sales in the US continue to rise, but buying habits are definitely changing according to a new report.
Audi's driverless concept car clocks up 550 miles while Mercedes has built the driverless F015 which has a zero-emission hydrogen-electric hybrid engine and Bosch has developed an automated system for cars in traffic jams.
The NDAA 2015 bill now includes bi-fuel natural gas vehicles.
New Jersey has banned 19 motor oils following tests results for viscosity levels.
As oil prices and sanctions continue to bite in various parts of the world, Sebastian Crawshaw ponders what next for the US, Europe and Russia, as well as the global lubricants industry.
Researchers using the International Space Station have discovered a new type of cool burning flames that could lead to cleaner, more efficient engines for cars.
The imbalance of the North American and European markets legislation is causing concern for off-highway OEMs and technology suppliers.
Car accidents happen at different times and in different ways depending on gender, according to a study from Kansa State University.
OEMs need to work on new driveline technology to meet consumer demands in the four-wheel-drive market.
EU regulators are trying to close loopholes in fuel saving and emissions credentials, while MIT reveals fall in US fuel consumption for light vehicles.
The FIFA World Cup offers pause for thought on global economic, digital and lubricants developments over the past four years and looking ahead to the next tournament in four years time.
As the US economy takes a dip, but heads for further improvement, Europe still struggles with a multi-speed recovery. However, manufacturing innovation may be one salvation - the Soccer World Cup might just be another.
Global lubricants demand is set to rise beyond pre-economic crisis levels by 2016, while oil will continue to drive the energy market to 2040 according to latest reports.
Castrol Marine has presented evidence to CIMAC about cold corrosion and the effect of low Base Number lubes
Caterpillar acquisition and JV offer new horizons, but will it help the share price?
New research on "low-temperature combustion" (LTC) could lead auto manufacturers and consumers to broader use of cleaner diesel engines.
Volvo details its new heavy truck natural gas engine for the American market.
The latest US quick lube and lubes plus rankings reveal a fall in outlets and revenues, but a new Vegas-based franchise may add some dash to a dull market.
Innovation from bioengineers in California could have literally reduce the impact machinery on lubes
Shell is set to close blending and distribution operations but open a new blending plant and save a Petroplus refinery.
Two spills from separate Canadian lines have put a tar sands pipeline project in the spotlight.
Bio-lubes producers Cosan and Amyris have formed a partnership, which Canada's Clean Power reveals new enviro-brands.
BP releases own investigation and finds a number of factors caused the Gulf of Mexico explosion and oil spill
George Ports Authority announces very positive results for diesel additives study to show fuel and emissions savings
Global forecasts for 2010 growth in real GDP are increased to 4.5% but the recovery rates vary significantly by country even within the dynamic BRIC economies. In Russia, how will the significant increase in car imports impact on the lubricants market?
Looking for more information about OATS products and services?
additives Africa And finally Asia Australia automotive industry Aviation base oil bio fuels bio lubes BP Brazil Castrol Chevron China China and finally China Internet Marketing China Lubes Marketing China lubes news China Lubes Tech China OEM Equipment CNOOC CNPC CO2 emissions ConocoPhillips Corporate News e-commerce electric vehicles Environment and Regulatory watch Environment, regulatory and standards Europe ExxonMobil Ford Forecasts Fuchs GM Great Wall India innovation Inovation and environment Internet marketing Japan Lubes marketing Lubes news Lubes tech Lubricants marine Middle East Mobile technology motorsport N America Nissan North America OEM and automotive OEM Equipment PetroChina Russia S America Scandinavia Shell Sinopec social media Total Toyota View from the Bridge Volkswagen Volvo